bristol waste

get it sorted!

overview

Bristol Waste approached us to help the City of Bristol to “get it sorted” with their recycling. They needed an animated explainer to deliver the information in a fast, fun and memorable way. We um’ed and we ah’ed and we opted for this cute little critter:

splitable script

Shorter clips and cut downs were required so we wrote the script to be able to easily create these versions from the final animation.

aspect ratios

As we were creating animation for a social media campaign we designed the video for both 16:9 and square formats.

animation blueprint

An animatic is a moving storyboard that lets us make the animation before we make it... if that makes sense!

audio

The talented Jayde Adams kept us laughing throughout the voice record. Her Bristolian lilt and a smattering of sound effects completed the film.

result

Animated explainers are always a fun balance of information and fun and, if you don’t mind us saying, we reckon we’ve struck that balance pretty well here! Also, everyone here at Sun & Moon loves planet Earth and it was a joy to play a small part in helping to keep it a little bit tidier and a little bit greener at the same time.

we’d love to work with you